July 29, 2025 Cosmetics, Marketing research Why packaging is the best salesperson for your cosmetic – how to design it so customers want to choose it? Read more 3 min.
February 11, 2025 Cosmetics A face on the packaging as a key purchase trigger – scientific and industry perspectives on cosmetic design Read more 3 min.
January 14, 2025 Cosmetics The role of the senses in cosmetic marketing: how packaging shapes the product experience? Read more 6 min.
January 13, 2025 Cosmetics, Sampling The future of beauty samples: how EU regulations are reshaping cosmetic marketing. Read more 4 min.
September 15, 2024 Cosmetics Cosmetic sampling and consumer trends: What drives purchase decisions? Read more 4 min.
September 5, 2024 Cosmetics, Sampling Unpacking success: How influencer packaging drives cosmetic sales? Read more 4 min.
June 21, 2024 Cosmetics Unboxing as a marketing tool: creating emotions through packaging Read more 3 min.
